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Multi-language Social Media Monitoring

We monitor social media from different target languages to assist our customers in evaluating its media coverage qualitatively and quantitatively, both as-it-happens and retrospectively.

Monitoring and tracking of:

  • worldwide multi-language coverage
  • online outlets including those behind a paywall; all these include major international outlets like the New York Times, CNN, BBC, Al Jazeera, AFP, AP, Reuters, etc.
  • main social media channels including but not limited to Twitter, Facebook and LinkedIn;
  • Targeted search and filtering options among tracked outlets for:
    • basic and advanced keyword combinations;
    • publication title;
    • journalist name;
    • geographical location (region, country);
    • audience size;
    • outlet language;
    • sentiment of coverage.
  • Track performance of specific press releases, reports, news and web stories

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